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FinObservatory

County banking markets / MS / 28033

DeSotoMississippi

FIPS 28033. Branch offices reported to the FDIC Summary of Deposits, June 30 of each survey year, 19942025. One of 82 counties in Mississippi’s 2025 survey.

60
Branch offices
June 30, 2025
19
Institutions
8 in 1994
794
Branch-count HHI
unconcentrated (2010 HMG)
1,370
Deposit HHI
see the caveat below

Concentration, 19942025

Branch-count HHI squares each institution’s share of the county’s branch offices; deposit HHI squares its share of county deposits. The bands are the 2010 Horizontal Merger Guidelines classification, the dashed line the 1,800 level above which the Federal Reserve reviews a merger centrally. In 2025 this market is unconcentrated on branches (794) and unconcentrated on deposits (1,370).

Branch-count HHIDeposit HHI
01,0002,0003,0001,800 (Fed screen)19942000201020202025

Source: FDIC Summary of Deposits | DOJ & FTC, Horizontal Merger Guidelines (2010), section 5.3 | Federal Reserve, Competitive Effects of Mergers and Acquisitions FAQs Both indices computed from the SOD branch rows for this county, June 30 of each survey year. Neither is the Fed's screen HHI: no thrift weighting, no exclusion of specialty and internet banks, no central-booking adjustment. Methodology

Branches and institutions

29 branch offices and 8 institutions in 1994; 60 and 19 in 2025. Deposits booked in the county went from $414.2M to $4.55B, nominal.

Branch officesInstitutions
02040608019942000201020202025

Source: FDIC Summary of Deposits FDIC Summary of Deposits, June 30 of each survey year, 1994-2025. Methodology

Who holds the deposits, 2025

Every institution with a branch in the county, ranked by deposits booked here. Both shares are shown because they are the two indices above: squaring and summing the deposit column gives the deposit HHI, the branch column the branch-count HHI.

#InstitutionDepositsDeposit shareBranchesBranch share
1Cadence Bank cert 11813$1.32B29.12%1016.67%
2Renasant Bank cert 12437$621.2M13.66%610.00%
3Regions Bank cert 12368$434.5M9.56%46.67%
4First Horizon Bank cert 4977$411.2M9.04%35.00%
5BankPlus cert 5903$313.0M6.88%58.33%
6Trustmark National Bank cert 4988$287.9M6.33%610.00%
7Community Bank of Mississippi cert 8879$199.7M4.39%35.00%
8Guaranty Bank and Trust Company cert 15953$181.7M4.00%35.00%
9First Security Bank cert 17120$180.4M3.97%46.67%
10Truist Bank cert 9846$113.7M2.50%11.67%
11Wells Fargo Bank, National Association cert 3511$110.2M2.42%11.67%
12The Citizens National Bank of Meridian cert 4993$98.7M2.17%35.00%
13Planters Bank & Trust Company cert 8235$76.7M1.69%23.33%
14FIRST COMMERCIAL BANK cert 57069$62.1M1.37%11.67%
15BankFirst Financial Services cert 8870$58.2M1.28%23.33%
16Southern Bancorp Bank cert 1528$26.4M0.58%23.33%
17JPMorgan Chase Bank, National Association cert 628$24.4M0.54%11.67%
18Bank3 cert 15205$20.6M0.45%11.67%
19FSNB, National Association cert 16416$2.1M0.05%23.33%

Source: FDIC Summary of Deposits June 30, 2025. Branch rows grouped by FDIC certificate; names as reported to the survey. Deposit share is n/a where the county's total SOD deposits are zero. Methodology

Back to county banking markets, up to Mississippi, or read the methodology for the two HHI constructions and what they cannot tell you.